The Nokia N97 is a 3G smartphone that makes use of the Symbian 9.four S60 working system from Nokia on the finish of 2008. At the moment, the iPhone was swiftly claiming grounds within the smartphone market. The cell phone business chief, Nokia, urgently wanted a cell phone to save lots of its place. This job fell on the fledgling Nokia N97. Nonetheless, this cellphone was an enormous disappointment for Nokia. In line with Anssi Vanjoki, Government VP of Markets at Nokia, the shipments and income of this cellphone was nice, nonetheless, it was “an incredible disappointment when it comes to the expertise high quality for the patron and one thing we didn’t anticipate”.

Nokia was nonetheless the chief of the business on the time and will promote cell phones primarily based on its trademark alone. Prior to now, smartphones solely ran just a few functions and solely had entry to a restricted community. The smartphones of the long run should face websites just like PC pages and run functions as complicated as desktop computer systems, which far exceeds the {hardware} and software program capabilities of the Nokia platform.

The iPhone made the contact display screen widespread, and the N97 additionally has a contact display screen. The three.5-inch display screen has a video-friendly 16:9 side ratio and is bigger than the display screen on the Nokia 5800. Nonetheless, it nonetheless makes use of resistive contact. Compared with the capacitive contact, it’s at all times a poor selection. It comes with a lot decrease sensitivity and an absence of multi-touch assist.

If there’s something that Apple did proper is to incorporate the two-finger display screen zoom. After all, we can’t ignore iPhone’s wealthy apps. Compared, the provide from the Symbian system appears like a joke.

Nokia N97 f 1024x623 - High Three the reason why Nokia N97 failed: The "iPhone killer" that truly killed Nokia 

Why did Nokia N97 fail? – High three causes

It is a controversial difficulty, as a result of it doesn’t appear to have a lot to do with the N97 display screen, and it’s not even attributable to the clumsy Symbian software program. It’s primarily due to Nokia’s mentality on the time, that is the true drawback. N97 was launched in mid-2009. Its single-core processor clocked at 434 MHz and had solely 128MB of RAM. After loading the working system, there’s solely about 50MB of free house.

That is truly not a key issue, these parameters are the identical as the unique iPhone and the iPhone launched two years in the past. As well as, N97 additionally competes with the iPhone 3GS with a 600MHz processor and 256MB RAM.

In truth, cell phone processors on the time have been very weak, and iOS didn’t study to multitask till a few years later.

1. Poor App assist

The Symbian system has supported true multitasking for a few years, nevertheless it runs a comparatively easy App, which may simply adapt to the restricted assets out there. The purpose is that after Apple and Google opened the doorways of their app shops, builders shortly turned to create apps and video games for desktop computer systems, and N97 couldn’t deal with such apps.

Along with the underpowered {hardware} of N97, the failure to ascertain a aggressive software retailer could also be a much bigger drawback. In June 2009, Nokia’s Ovi Retailer had “as much as 525 functions”. For comparability, Apple issued a press launch in November 2009, claiming that its App Retailer can obtain 100,000 functions (just a few months in the past, the App Retailer reached 1 billion software downloads). At about the identical time, the Android App Retailer had about 11,000 apps.

2. Poor Slide-Out Design – slender keyboard

Nokia N97 has a slide-out design with a three-line QWERTY keyboard displayed under the show. That was a bonus on the time, nevertheless it was simply one other manifestation of Nokia’s outdated concepts. With the development of enter strategies, contact display screen keyboards have grow to be extra correct and shortly eclipsed bodily keyboards.

Nokia N97 - High Three the reason why Nokia N97 failed: The "iPhone killer" that truly killed Nokia

The contact display screen even broke the typing pace document. Final yr, the BBC reported that the typical typing pace of smartphones was 38 phrases per minute, whereas the typical typing pace of a full-size PC keyboard was 52 phrases per minute. The slender keyboard on the N97 can by no means obtain this pace, and the contact display screen is the long run.

Though there are nonetheless individuals who miss the QWERTY keyboard, it’s tomorrow’s mainstream person selection.

3. High quality points

On the floor, the Nokia N97 appears to have the higher hand. It comes with 32GB of built-in storage and a MicroSD slot. It additionally has stereo audio system, a 3.5 mm headphone jack, and even helps FM, so customers can take pleasure in multimedia anytime, wherever. The utmost storage capability of the iPhone throughout the identical interval was 16GB, as was the unique Galaxy S launched the next yr. Nokia additionally outfitted its cell phone with a 5MP digital camera with Carl Zeiss optics and helps 480p video recording at 30fps. The picture high quality of pictures and movies can be excellent, which is a lot better than the 3MP lens on the iPhone 3GS.

It’s due to this lovely {hardware} that the Nokia N97 gross sales hit 2 million within the first three months. Nonetheless, the standard issues within the software program and {hardware} growth course of upset shoppers.

Nokia N97 e - High Three the reason why Nokia N97 failed: The "iPhone killer" that truly killed Nokia

If you happen to watch Vanjoki’s full interview, one can find that he hopes to unravel software program issues by OTA upgrades. If needs to enhance the standard management of the manufacturing line. Nonetheless, the injury has been carried out, and Nokia’s “iPhone killer” has nothing to do.

Conclusion

After the large disappointment of the Nokia N97, there was no going again to the highest for Nokia. Nonetheless, the corporate started some highly effective modifications, once they totally turned to Microsoft’s Home windows Cellphone. On the brilliant aspect, the WP7 system requires a {hardware} platform that’s extra superior than the {hardware} platform Symbian was working on the time. On the draw back, it’s additionally very horrible. WP7 is late and incomplete. It’s only a semi-complete system.

Due to this, Nokia’s try to meet up with rivals failed woefully. The primary motive was that the large battleship at the moment had no time to show round and even much less time to construct a brand new ship subsequent to the ship that was already on hearth. Apple and plenty of Android cell phone producers labored collectively to launch Nokia into the cell phone business.

The shortage of growth of the Symbian system is vital to the failure of Nokia. Its Home windows choice didn’t do the corporate a lot good. We’ve got seen so many working methods go down due to poor app assist. If a cell phone model depends on a sinking working system, it’s going to most likely sink with the system.

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